Browsing articles tagged with " Testing"

An Open Mind is Good for the Bottom Line

Jun 14, 2010   //   by Les Proctor   //   Great Ideas, Leadership  //  1 Comment

Do you have an open mind? Or, are you closed off to new ideas?

open mind

Try new things

If you sometimes feel like you’re stuck, or that your key employees are stuck, and that you can’t teach an old dog new tricks, then you’d probably be interested in a fascinating piece in the New York Times that was entitled: “Can You Become a Creature of New Habits?”

In the article, it affirms that ”brain researchers have discovered that when we consciously develop new habits, we create parallel synaptic paths, and even entirely new brain cells, that can jump our trains of thought onto new, innovative tracks.”

Moreover, “rather than dismissing ourselves as unchangeable creatures of habit, we can instead direct our own change by consciously developing new habits. In fact, the more new things we try — the more we step outside our comfort zone — the more inherently creative we become, both in the workplace and in our personal lives.”

Read more >>

12 Marketing Ideas to Grow Sales

Mar 18, 2010   //   by Les Proctor   //   Uncategorized  //  1 Comment

Looking for some marketing ideas to grow sales?

Marketing ideas to grow sales

So what's new?

You know the definition of insanity, right? “Doing the same old thing and expecting different results.” 

So why do so many companies keep doing the same old thing, and expect anything different? It’s insanity. 

If you’d like to break out of the same old routine, and produce some real results you need to try something new. 

Here are 12 great marketing ideas to grow sales you can try in the coming months to achieve better results. 

12 Marketing Ideas to Grow Sales Read more >>